After releasing Break-Up Song back in March of this year Little Mix began their highly anticipated sixth era, we saw the girls leave Syco and all ties with Simon Cowell were severed. Break-Up Song was a solid opener for their new era, being an 80s inspired post-Break-Up anthem, fans began concluding that they were hopping on the 80s trend alongside the likes of powerhouse pop star, Dua Lipa.
However when it comes to Holiday they seem to have reverted back to more solid pop roots, it relies more on freshness and catchy hooks rather than honing in on a focused era-sound. The song hearkens back to pop anthems such as NEIKED’s “Sexual” and Zara Larsson at her utmost best. Whilst the song comes across as vocally understated, the feeling of a summery beach with sexual undertones is constantly pushed. It’s worth noting that whilst the song takes inspiration from the summery-pop vibe of 2016 that it doesn’t come across dated in any way.
The chorus is classic Little Mix. It’s split into two with a sensual delivery from Jade, “Can we make it all night / we don’t stop / fill up on my body babe“, the minimal production allows for her girly soprano to really sink into the listener’s ears and to get the full effect of the song, it then explodes into Perrie’s second chorus which is sure to grow to be the catchiest hook, it’s a real sing-a-long moment. Whether you’re driving with the top down or relaxing around the pool, the chorus will be enough to fill any atmosphere.
Whilst the song is sheer pop perfection and will hopefully smash in streaming and charting, it does have a few very small flaws. There is no real build up moment, it’s obvious what they’re pushing for in the song but the vocal moments we’ve come to look for in a Little Mix song seem to be slightly lacking, however given how the first part of the chorus gradually builds and blasts straight into the final chorus, it can be forgiven.
With that being said, Little Mix have came back roaring with a vengeance after lockdown punished artists and music consumption overall. The song screams summer and with the public swarming to their garden parties and the beach, it’s surely going to be the lead song on any summer playlist!
Make sure to stream the song on all music services on the 24th July 2020!